Linnoco’s Story
Who's behind Linnoco? While working as an oncology nurse, Sasha cared for many women who had undergone surgery and follow up treatments for breast cancer, all with individual stories, all with one big problem. She observed their difficulties in adapting to their new normal. Their endless search for a solution to their issues with lingerie. How to find a bra that would support, maybe rebalance a body altered by treatment? How to reconcile the old image with the new reality? How to shop in the communal changing rooms of well meaning chain stores? And so? The solution seemed obvious! We [...]
